Kafen8’s subscription-based content creation services will help you boost your organic traffic, generate leads, and build your brand.
Content marketing strategy can seem like something that only marketing professionals or agency folks know how to do. Not true. With these tips, anyone can create a content marketing strategy that is clear, easy to follow, and that makes it easier to know how to write the best content for your website and grow your business’ visibility online.
Check out Amanda Gregory’s article on adding interactive content to blogs on Upcity’s Ask the Experts page.
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Are you a social media advertiser, and if so, do these emotions feel familiar to you since Apple launched its iOS 14?
What’s this all about? Read on for more.
Done well, websites can help prospective clients find your business, convince them to buy from your company, and promote your business.
How do you know if your website is working the way you want it to? With a website audit, of course.
Content marketing is more than just a buzzword. It helps marketers around the world keep their prospects informed and engaged with the right types of content at the right time. A content marketing funnel helps marketers map out a prospective client or consumer's journey towards purchase, and helps guide the marketer to help answer that prospective client or consumer's questions with useful content at each stage in the path to purchase.
Successful marketers know that it takes a lot of time, effort, and strategic thought to create high quality content marketing on a consistent basis. It's common for many marketers to realize they need help, so they research hiring a digital content marketing agency, freelancer, or other provider of done-for-you -content.
What does it mean to hire a marketing outsourcing company? What is white-label content marketing?
Watch this video from Amanda Gregory of Kafen8 to find out the surprising reason you should consider content marketing for your business.
For many business owners, it makes sense to outsource social media marketing to a marketing agency like Kafen8.
Today, we want to share what it’s like from the client’s perspective to outsource social media marketing to Kafen8 with our social media marketing packages.
Let’s talk about some of the mistakes we commonly see people make with content marketing. While we here at Kafen8 like to focus on the positive, and this subject is inherently a negative one, we feel it’s still important to cover. Why?
It’s important to talk about the mistakes - we’ve been there, and made plenty of them, so why not attempt to help others avoid making them too?
At Kafen8, we often get asked what kind of content works best for B2C or B2B companies.
The answer, unfortunately, is that there’s no hard and fast answer. It really depends on the marketer’s goal and the intended audience.
That’s where the big difference between B2B-focused content and B2C-focused content comes in
Let's break it down.
A video about…well, video. Business owners, marketers and entrepreneurs can no longer ignore video. Here’s why.
Here’s a crazy number: Over 3.6 billion people used social media in 2020.
Nearly 90% of marketers say social media is essential to their strategy, but over 50% of marketers say they don’t have a formalized strategy specifically for social media marketing!
We aim to change that.
If just thinking about social media makes your head spin, take a deep breath and read on.
If you’re a content creator who isn’t using using SEO practices to optimize your content, you could be missing out on lots of traffic. Is your content working hard enough for you? If you’re not sure, here are some steps you can take as you learn how to optimize your website content for SEO.
I was thinking as I was getting ready this morning about my week and preparing for a meeting I have coming up this week and thought I would share a few tips on the three things to do before a sales call. These tips work for both virtual meetings and for in-person meetings.
Are you asking yourself questions like:
“What do I do to increase my website traffic?” and
“What kinds of content should I use at each stage of the content marketing funnel?”
Good questions. This article will share examples of what kind of content to write at each stage in the marketing funnel.
What is alt text anyway?
Infographics can be one of the most powerful tools in your content marketing toolbox. They’re sharable, colorful, and are a great way to tell a story using data. Studies show that using an infographic can improve reading comprehension of a given topic by 50%.
Here are five ways that you can create content marketing infographics that will help your brand’s visibility online.
Inside: Bonus Guide to Infographic Sizes!
If you’re like me, you weren’t born in a digital world. I didn’t have social media growing up, and my first few jobs in advertising still involved lots of faxing, if you can believe it.
So, you might be wondering: what on Earth is a content marketing agency, and how do they help businesses grow?
